Photography

The goal of photography is to show a familiar face, the world that Evas move through, and the ease that bunq brings to daily life.

Art direction

Mood: Warm, human, confident. A quiet smile beats a toothy grin!
Framing: Medium and wide, Eva leading with negative space around.
Light: natural light, softly diffused, warm but not golden.
Color palette: warmer neutrals with max 1 accent color, the rest supports.
World: lived-in spaces, cities, everyday money situations.
Casting: Evas of all ages and backgrounds.